Straight answers, from inside the sector
Marketing and compliance for early learning services on one track, career moves for educators and ECTs on the other. Written from real hiring rooms and real content calendars, not theory.
How to increase childcare enrolments, in the order that actually works
A practical order of operations for filling childcare places: fix the enquiry flow, own your Google profile, build trust content, then amplify with ads. With the empty place maths.
How to contact childcare centres directly about jobs, and why it beats waiting on Seek
The direct approach that gets educators and ECTs hired in Australia: how to email centres about jobs, what to say, when to follow up, and the free template to start with.
How to attract early childhood educators when everyone is hiring
Childcare recruitment from the educator's side of the table: what educators really screen for, why Seek ads underperform, and how centres become the place people want to join.
Educator vs ECT: what actually changes when you step up
The real differences between an educator and an early childhood teacher in Australia: what changes in responsibility, registration and pay, and how the Diploma to ECT pathway works.
Childcare social media content ideas that need no children's faces
Fifteen content ideas for Australian early learning services that work without showing children's faces, aligned with the 2026 image rules and built for reach.
How much does childcare marketing cost in Australia? The real 2026 numbers
Real 2026 childcare marketing prices in Australia: what basic social media, video content, audits and ads actually cost, the empty place maths, and the questions to ask any agency.
How to write an early childhood teacher resume that directors actually read
The one page Australian ECT resume format that gets callbacks: what directors scan for in 15 seconds, the outcomes language that works, and the mistakes that get resumes binned.
Can childcare centres still post on social media? The 2026 image rules, explained simply
What the 27 February 2026 changes to the National Law mean for childcare marketing: devices, permissions, storage, and how Australian centres keep posting safely.
Early childhood teacher interview questions, and how directors actually want them answered
The ECT interview questions Australian directors actually ask, including the NQF, EYLF and VIT questions that filter candidates, with answer frameworks that get offers.